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The individual demand curve represents a single consumer's demand, while the market demand curve represents the total demand of all consumers.
The individual demand curve is a graphical representation of the quantity of a good or service that a single consumer is willing and able to buy at each possible price, holding all other factors constant. It is derived from the consumer's utility-maximising behaviour and is typically downward sloping, indicating that as the price of a good falls, the quantity demanded by the individual rises, and vice versa.
On the other hand, the market demand curve is the horizontal summation of all individual demand curves in a particular market. It shows the total quantity of a good or service that all consumers in the market are willing and able to buy at each possible price, again holding all other factors constant. Like individual demand curves, market demand curves are typically downward sloping, reflecting the law of demand at the market level.
The key difference between the two lies in their scope and scale. An individual demand curve only considers the purchasing behaviour of a single consumer, while a market demand curve takes into account the purchasing behaviour of all consumers in the market. Therefore, the market demand curve is generally more comprehensive and can provide a more accurate picture of overall demand trends in the market.
Moreover, the shape and position of the individual and market demand curves can be influenced by different factors. For instance, changes in income, tastes and preferences, and the prices of related goods can shift an individual's demand curve. Meanwhile, changes in the number of consumers, their income distribution, and their collective tastes and preferences can shift the market demand curve.
In conclusion, while both individual and market demand curves are essential tools in economic analysis, they serve different purposes and are influenced by different factors. Understanding the distinction between them is crucial for accurately analysing consumer behaviour and market dynamics.
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